Sunday, June 29, 2008

Add to the Annals of Less for More

Ah modern life. They myriad conveniences that we enjoy... prepackaged food our subject matter today.

Andy Rooney famously skewered the "less than a pound of coffee in a can for the same price" years ago. Since then almost all packaged coffees pose as a pound while minutely announcing - in the smallest possible font - on the farthest nether regions of their package that they are indeed 13oz or 12oz or the, basically insulting, 11oz. Now we can add to that pasta. Pasta used to be sold by the pound per package. Easy, measurable, a bargain calculable... no more. I have just noticed (and maybe I haven't been paying attention) that pasta is now in the "Let me charge you the same price for more!" category of 12oz.

That should be the new motto of all grocery stores "Now Bringing You Less for More! - Prepackaged for your convenience" or maybe "New! Improved! Less!" "We Know What You Need and are Bringing it to you, now in smaller packaging and you only pay exactly what you used to pay!"

Please add to this list at will.

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